SEDO's finally started their premium .CO Auction last Feb 10th, strategically after GoDaddy's bombarded everybody's TV during the Superbowl with their new .CO Godaddy Girl, Joan Rivers.
Bids have been placed on many .CO domain names on its first day. But that's really not much of an important thing because the auction runs a full week and the only time it matters is when the lots hit 10minutes before they expire - the time when most of the bidding wars go on full throttle.
Now many of the domains have such high reserves averaging around 50-200k... kind of unrealistic at the moment to put in those kind of reserves, yeah? I don't know bout them but the extension's kind of new to be applied such tags although I'm personally hoping I'm wrong!
Most of these domains belong to one portfolio BTW. And the owner of the premium portfolio is Mike Mann. One thing I'm thinking though is the angle that maybe, just maybe, those reserves are put at such high marks in order to either sell really big early, or not sell and hold on to the domains for a bigger return in the future when the extension's been realized... that is if the .CO tld becomes that valuable... so it's either sell big now or (hopefully) sell big later... get it?
Low reserve domains such as MP3.CO, on the other hand, seem to be getting much attention with 18 bids as of the moment of this posting even at just 700EUR (around 1k USD) as compared to the top .CO at the moment, which is Bank.CO with a high reserve of 50,000USD but currently at 5,500USD with 2 bids.
It's still too early to tell whether or not this auction's gonna be successful in marketing the .CO and hopefully catch some end-user buys. Hopefully, we get to see more action and price-pumping by the end of the auction's duration.
On another note, SEDO's been prepping a 2nd .CO Auction after this one. No further information available.